The weekly question that requests nominations and voting for "Question of The Week" stresses that the top question will be the subject of a blog post.
Some references to the blog that are contained in the weekly question:
...scheduled for publishing to the Security Stack Exchange Blog...
Also, have a look at the blog to check it hasn't already been written about.
When submitting a QotW, please indicate if you would be interested in writing about it for the blog. This is a factor which we take into consideration when selecting what to blog about...
Note to the answerers, if you dig a question, you can always submit a draft blog post about it, even if its not picked as QotW.
These quotes were taken from https://security.meta.stackexchange.com/q/798/3488.
Either turning the references to the blog into a link or adding a sentence that specifically gives the address of the blog would seem to be a useful addition.